Retail brand design for progressive and ethically robust hair and beauty salon; RoCo.
When appointed to refresh the retail brand design of leading hair and beauty business RoCo, our brief was to incorporate the character and quirkiness of the business, with a hint of retro styling.
The finished retail brand identity can be set within or separate from its enclosure. When set within the enclosure the identity has a weathered look, reflecting the natural core the company possesses. We have worked extensively with small to medium retailers, shops and high street businesses to deliver the complete package of retail brand design assets for print, signage and web.